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A photo of Jim Edlund

Jim Edlund

Outdoor Writer

For nearly two decades, Jim’s writings have been published in fishing magazines and digital outlets including North American Fisherman, Outdoor Life, and In-Fisherman. Jim has also created content for numerous fishing and hunting manufacturers.

From ice fishing to fly fishing, panfish to catfish, Jim’s a fan of whatever’s biting. His favorite topics include fishing electronics, ice fishing, and walleye fishing. Besides pursuing whitetail, Jim is also getting back into duck and goose hunting. In his spare time, Jim enjoys helping newbies and kids learn to fish.  

Boating/Fishing: After the Eclipse

rays hoodie mask

Sun back in full posture, Whitewater Fishing proudly rolls out the new Rays Performance Hoodie. Anglers are wising up, however, many wearing long-sleeved and hooded shirts with built-in sun protection. To that point, the technologically advanced Rays Performance Hoodie offers UPF (ultraviolet protection factor) 50+ sun defense. 

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Fine-Tuning for Success

Jay Przekurat fishing at 2024 Bassmaster Classic

Whitewater Fishing pro ambassadors drill down into the details of what elevated them in the 2024 Bassmaster Classic.

Whitewater Fishing is proud to announce that two of its pro ambassadors did precisely that. Both hailing from Wisconsin—yet competing on the southern waters of Grand Lake O’ The Cherokees near Tulsa, Oklahoma—Adam Rasmussen and Jay Przekurat, finished second and fourth, respectively.

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Perfect Pants for the Boat

prevail pant side

Whitewater Fishing’s Prevail Pant fuses functionality, fit, and freedom of movement. 

There’s a reason you don’t wear your favorite jeans to the gym or cargo pants to church. Pants matter. This applies to boating and fishing as well. You want something that plays the part, moves with your actions, and offers features for the task at hand. Whitewater Fishing created that garment and calls it the Prevail Pant.

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Success & Safety On Big Water Ice

riding in ice fishing truck

Given intermittent warming trends, we talked with Korey to get the scoop on best practices for staying safe on big water ice like North Dakota’s massive 200,000-acre-plus Devils Lake as we head from an unusually mild midwinter period into late-season ice.

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